The holidays are upon us, and Main Street is gearing up for some great events! We are so excited and ready to start bringing more people downtown for events and festivities this holiday season. The local business owners are our neighbors, friends and family that need the community support during the holidays. COVID-19 has had a traumatic impact on many small businesses, so it’s crucial that we support one another during this ongoing, challenging time. These small businesses are often the one’s we rely on to support our local sports teams or donate to a cause. In Milledgeville, we are blessed with many unique businesses that keep our area vibrant and we want to keep them here!
Everyone knows of ‘Black Friday’ shopping but we at Main Street are encouraging the community to shop local on ‘Plaid Friday’ or as we’ve also heard it called, ‘Pink Friday’! Both of these events celebrate the diversity and creativity of local and independent businesses. It’s a fun and enjoyable alternative to the big box store Black Friday consumer frenzy. Also, it’s a way to show your support for our local economy. Plan to wear PLAID all day on Nov. 26, and shop local because every small purchase makes a big difference!
Another great day to support local businesses is Small Business Saturday. A national shopping day that takes place the Saturday after Thanksgiving. Let shopping small kickstart your holiday shopping with unique gifts for all the people on your nice list. Small Business Saturday is a national movement started by American Express and has even reached as far as the presidents office each year with a resolution in support of the day. Approximately $68 of every $100 spent at local small businesses will be reinvested into our community. That is not something that can be said for big box stores!
The holidays are also a time to celebrate tradition, and in downtown Milledgeville we celebrate diversity and acceptance. Sunday, Nov. 28, at 6 p.m., the Milledgeville community will embrace a tradition that began last year. To recognize the Jewish holiday of Hanukkah, a menorah will be installed on West Hancock Street in the plaza. Milledgeville resident, Allison Bloodworth, spearheaded the fundraising effort in 2020 to purchase and place a nine-foot Menorah downtown on the Hancock Plaza. Supporting this new tradition is an amazing opportunity to strengthen our community and show acceptance of all people.
This year with performances, fun and some surprises along the way, is our First Friday event on Dec. 3at 6 p.m. Per tradition, the City of Milledgeville, Fowler Flemister and Custom Signs and Designs have partnered to host the annual tree lighting in downtown Milledgeville. The tree lighting will take place at 6 p.m. on West Hancock Street in front of The Local Yolkal Cafe. Immediately after the tree lighting, Santa Claus will make his way by fire truck to The Local Yolkal for the Exchange Bank’s Cookies with Santa experience. Children and family are invited to visit with Santa and enjoy complimentary cookies. Stroll through town for a great time and stop by the Visitor’s Center for a photo op with the Grinch!
Downtown will be festive and full of fun and activity in the coming months and I encourage the community join in the activity and shop local!