The Union Recorder

Homepage

March 11, 2013

Downtown merchant says farewell after a decade

MILLEDGEVILLE — Business kicked off with a bang in 2003 for Villane Waldhauer, but she started feeling the effects of the down economy five years later when customers slowed down their purchasing habits of buying her unique jewelry and accessory pieces. Business partners Waldhauer and Susan Renfroe are in the midst of clearing out Villane’s Jewelry & Unique Accessories and will officially close the downtown boutique Saturday.

“The business grew really quickly the first few years and was doing well, until 2008 when the economy went south, and then so did the business. Things were so good, and it just stunned me the impact of the down economy. Everything just changed — the amount people bought and the frequency customers came in,” Renfroe said. “Customers would bring in their formal dress or outfits, and we would accessorize them from head to toe; that’s something I’m going to miss. I don’t know what I’m going to do yet after we close.”

A Milledgeville native and resident, Waldhauer jump-started her career as a nurse practitioner, but decided to turn her passion of creating glass beads into a full-time art business, which eventually progressed into fashion jewelry, purses, scarves and sunglasses. Waldhauer established Villane’s Jewelry & Unique Accessories in 2003 next to Amici Italian Cafe on West Hancock Street.

“At that time, I had college students working with me. From the very beginning, I made money and I was actually kind of shocked,” Waldhauer said. “Susan came on board as a business partner in 2006, and we quickly became best friends. She is a real fashionista, and we’re both buyers.”

Renfroe, also a local native, said she couldn’t find a better merchant to work for who sold one-of-a-kind products than Villane’s Jewelry and saw it as a perfect fit.

Text Only
Local News
Morning update NEW.jpg

Features
UR_20140412_B001.jpg

Business
Between the Lines.JPG

Cade Bass practices her pitching technique at the newly opened Between the Lines 8,000-square foot indoor facility located inside the Columbia Center at 611 Hammock Rd. Members gain 24-hour access to the batting cages, tee work and soft toss training stations, pitching rubber and areas for various agility and other sport-related fitness activities.

Local Sports
04-19 Grigley signing 1.JPG

Baldwin High track and field senior Alashawn Grigley signed her National Letter of Intent to attend Jackson State University Thursday with teammates, family and supportive coaches present.

Editorials
Columns
Letters
Local Weather Radar
Poll
AP Video
Raw: More Than 100,000 Gather for Easter Sunday Raw: Greeks Celebrate Easter With "Rocket War" Police Question Captain, Crew on Ferry Disaster Raw: Orthodox Christians Observe Easter Rite Ceremony Marks 19th Anniversary of OKC Bombing Raw: Four French Journalists Freed From Syria Raw: Massive 7.2 Earthquake Rocks Mexico Captain of Sunken SKorean Ferry Arrested Raw: Fire Destroys 3 N.J. Beachfront Homes Raw: Pope Presides Over Good Friday Mass Raw: Space X Launches to Space Station Superheroes Descend on Capitol Mall Man Charged in Kansas City Highway Shootings Obama Awards Navy Football Trophy Anti-semitic Leaflets Posted in Eastern Ukraine Raw: Magnitude-7.2 Earthquake Shakes Mexico City Ceremony at MIT Remembers One of Boston's Finest Raw: Students Hurt in Colo. School Bus Crash Deadly Avalanche Sweeps Slopes of Mount Everest
Facebook
Twitter Updates
Follow us on twitter
Parade
Magazine

Click HERE to read all your Parade favorites including Hollywood Wire, Celebrity interviews and photo galleries, Food recipes and cooking tips, Games and lots more.
Stocks
NDN Video
Jabari Parker's Top 5 Plays From Duke Career Kourtney Kardashian Is a Bikini Babe More Manpower Than Ever Expected At 4/20 Rally Debunk'd: Miley Cyrus AIDS, Cheeseburgers Cause Cancer, Military Warning Bill Previewing the NBA playoffs Raw: Orthodox Christians Observe Easter Rite My name is Cocaine Raw: Space X Launches to Space Station Lohan Gets Candid About Her Sex List The 2014 New York Auto Show Meet Johnny Manziel's New Girlfriend Chelsea Clinton Announces Pregnancy Funny: Celebrating Easter with Martha Stewart and Friends Man Accuses 'X-Men' Director Bryan Singer of Sexually Abusing Him As a Teenager Man hit with $525 federal fine after he doesn't pay for soda refill Lea Michele & Naya Rivera Feuding? Jabari Parker declares for the NBA draft Singing Nun Belts Out Cyndi Lauper New West, Texas Explosion Video Swim Daily, Throwback Thursday