The Union Recorder

Local Sports

February 5, 2013

Super Bowl falls short of ratings record

(Continued)

NEW YORK —

At the precise moment the lights went out, CBS' Armen Keteyian was in the NFL's control booth, conducting an interview with Frank Supovitz, senior vice president of the NFL in charge of events.

"In the NFL control room, there was no panic, but there was an undeniable amount of uncertainty about the cause," Keteyian said Monday on "CBS This Morning." Keteyian was filming for a "60 Minutes Sports" report scheduled to be aired Wednesday on Showtime. CBS News did not participate in live coverage of the power outage.

The power outage was an immediate hot topic for quips and questions online. There were an estimated 47.7 million social media posts during the game, according to the company Trendrr TV, which tracks activity on Twitter, Facebook and other social networks. That compares with 17 million during last year's game and 3 million in 2010, Trendrr said.

Baltimore had the highest rating of any individual city, Nielsen said. San Francisco was not among the top 10 cities in ratings.

CBS showcased its freshman drama, "Elementary," to an estimated audience of 20.8 million people after the game. That was markedly down from the 37.6 million who watched "The Voice" on NBC after the 2011 game or the 26.8 million who saw "Glee" on Fox in 2010. CBS noted that the drama did not begin until 11:11 p.m. on the East Coast because of the Superdome power outage.

CBS drew criticism from the Parents Television Council for not editing out a profanity said by Ravens quarterback Joe Flacco shortly after the game. Flacco was caught by microphones describing his team's victory as "f------ awesome."

"No one should be surprised that a jubilant quarterback might use profane language while celebrating a career-defining win, but that is precisely the reason why CBS should have taken some precautions," said Tim Winter, president of the lobbying group, asking for the Federal Communications Commission to rebuke CBS.

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