“You get them fuel, and you hope you can get them for service. When they leave here, if nothing else you want them talking about the marina in a positive way,” Lattin said.
Isolated marina operations increase safety as well.
As a Clean Marina Program participant, any fuel runoff goes through a clean water box or natural rock and grass filtration before hitting the water.
This EPA certified setup covers all areas of operation from docks to the clean service shop. Anything coming out of a boat like oils and filters isn't trashed.
“We want to be different,” Lattin said. “Everything we take out of the boat gets recycled. It's a way for us to do a better job cleaning boats and help the environment.”
In the Mercury-Mercruiser and Tracker certified shop, Lowe and staff look at the entire vessel, not just one customer-expressed issue. Boats are always cleaned and ready for action when the owner arrives.
Having worked at other facilities around Lake Oconee and Lanier, Lowe believes Sinclair Marina has a quality first team. The local spot pulls customers from surrounding areas also.
“We are all avid boaters. We love the lake life,” Lowe said. “The last thing we want to do is not strive for the quality experience on sales or service. I already know the level of service is beyond most of the marinas.”
The marina teamed with Tracker Marine, the No. 1 boat seller worldwide as well. The showroom features the full U.S. built Tracker lineup.
All models and customizations are made to order as part of no-haggle pricing.
Given the average boat owner purchases at least four vessels over a lifetime, Lattin said the sales staff doesn't look at things from a one time sell perspective.
“We are aware and want to make sure you are part of the family,” the general manager said.