The Union Recorder

Business

May 23, 2013

Milledgeville Coca-Cola 100 years strong

MILLEDGEVILLE — The Coca-Cola Company holds on to history. Southeast territories within the six-state Coca-Cola Bottling Company United region remain defined by wagon wheel franchises put together after the 1902 start in Birmingham, Ala.

Coca-Cola Company has always made sure the brand positively affected each community market. Until 1978, bottlers were required to bottle in the local market of operation.

The family of T.H. Clark founded Milledgeville Coca-Cola Bottling Company in 1913. After 50 years of operations on N. Wayne St., the local bottler moved to its current location on U.S. Highway 22 by 1973.

Milledgeville Coca-Cola is celebrating 100 years in business this month. 

United’s Piedmont Division Vice President Jerry Shumpert said the largest privately owned bottler in the nation was lucky to acquire the Milledgeville production facility in 1998.

“Because of that entire heritage that’s been built, Coca-Cola United just feels very fortunate to be a part of the Milledgeville market and be able to maintain a local presence here still,” Shumpert said. “We feel very good about being in Milledgeville and serving Baldwin and Hancock county.”

Milledgeville Coca-Cola lasted through countless community ups and downs. Sales Center manager Rick Harding said over 27 years he’s seen it all.

“I’ve seen the business and our products change. I’ve also seen Milledgeville change. Now, it’s getting more diversified,” Harding said.

Shumpert said Coke United carried only 25 carbonated or sparkling soft drink products 25 years ago. Now, that number stretches toward 600.

“The evolution of products has been unbelievable in our industry,” he said. “The consumer demands variety.”

Other improved cost to serve alterations like an easy-pallet delivery system that pre-pack customer product groups helps bottlers distribute more efficiently. 

“We try to get the right sets to the right customer,” the Milledgeville manager said. “That’s an ongoing process for us.”

Text Only
Business
Poll
AP Video
Looming Demand Could Undercut Flight Safety Raw: 2 Shells Hit Fuel Tank at Gaza Power Plant Raw: Massive Explosions From Airstrikes in Gaza Giant Ketchup Bottle Water Tower Up for Sale Easier Nuclear Construction Promises Fall Short Kerry: Humanitarian Cease-fire Efforts Continue Raw: Corruption Trial Begins for Former Va Gov. The Carbon Trap: US Exports Global Warming UN Security Council Calls for Gaza Cease-fire Traditional African Dishes Teach Healthy Eating 13 Struck by Lightning on Calif. Beach Baseball Hall of Famers Inducted Israel, Hamas Trade Fire Despite Truce in Gaza Italy's Nibali Set to Win First Tour De France Raw: Shipwrecked Concordia Completes Last Voyage Raw: Sea Turtle Hatchlings Emerge From Nest Raw: Massive Dust Storm Covers Phoenix 12-hour Cease-fire in Gaza Fighting Begins Raw: Bolivian Dancers Attempt to Break Record Raw: Israel, Palestine Supporters Rally in US
Facebook
Twitter Updates
Follow us on twitter
Parade
Magazine

Click HERE to read all your Parade favorites including Hollywood Wire, Celebrity interviews and photo galleries, Food recipes and cooking tips, Games and lots more.
Stocks
NDN Video
NOW TRENDING: Peyton Manning dancing at practice Golden Sisters on '50 Shades' trailer: 'Look At That Chest!' 'Hunger Games: Mockingjay Part 1' Sneak Peek "The Bachelorette" Makes Her Decision Chapter Two: Designing for Naomi Watts Thieves pick the wrong gas station to rob Staten Island Man's Emotional Dunk Over NYPD Car - @TheBuzzeronFOX GMA: Dog passes out from excitment to see owner Baseball Hall of Famers Inducted Florida Keys Webcam Captures Turtles Hatching Morgan Freeman Sucks Down Helium on 'Tonight Show' Robin Wright Can Dance! (WATCH) She's Back! See Paris Hilton's New Carl's Jr. Ad Big Weekend For Atlanta Braves In Cooperstown - @TheBuzzeronFox Chapter Two: Becoming a first-time director What's Got Jack Black Freaking Out at Comic-Con? Doctors Remove 232 Teeth From Teen's Mouth Bradley Cooper Explains His Voice in 'Guardians of the Galaxy' Deja vu: Another NYPD officer choke-holding a suspect 'Fifty Shades of Grey': Watch the Super Sexy First Trailer Now!